A timeless classic in the field of operations, “The Goal” introduces and develops for the reader key management concepts in an engaging and practical way.
Goldratt aims to help businesses achieve continuous improvement by focusing on what truly matters operationally—identifying and removing constraints. He challenges traditional efficiency-driven management, instead emphasizing the importance of problem-solving.
‘The Goal’ is a must-read for anyone looking to build a structure, improve productivity, and embrace a fresh, logical approach to business success. Whether you’re in manufacturing, service, or any other industry, this book offers lessons on achieving operational excellence.